Ralph Lauren Strategic and Operational Plans Analysis Essay Example for Free

Ralph Lauren strategicalal and Operational Plans Analysis EssayRalph Lauren Corporation Mission and Vision Mission- to redefine American style, provide quality products, acquire worlds and invite people to take part in our dreams. Vision- to represent American style with a dash of British elegance and the comfort of natural fibers (Ralph Lauren, 2013). The target of this analysis is to identify strategic and operational plans based upon current SWOT analysis, to include explanations and courses of action to achieve the related organization goals and the internal and external effectuate of our decisions to stakeholders. Ralph Lauren Corporation a Fortune 500 company headquartered in New York, NY is a leader in the design, marketing and distribution of premium lifestyle products in four categories apparel, home, accessories and fragrances.For more than 45 years, Ralph Laurens reputation and distinctive image have been consistently developed across an expanding number of prod ucts, brands and international markets. (Enel SpA, 2013) Enel Group is responsible for the exertion and development of energy at a globally, with a vast majority of operations Europe and the Americas. The Enel Group produced over 29 meg kilowatts in 2013 from sun, the humanitys heat and water enough to supply the energy needs of more than 10 million dwellings as well restrict the emission of over 20 million tons of CO2 in the environment. Enel Green Power is a world leader in the market thanks to its well-balanced product mix, providing volumes of energy well over the sector average. Enel Group has an installed expertness of 8,900 megawatts from a mix of sources including wind, solar, hydroelectric, geothermal, and biomass. (Alina-Florentina, C. 2011) Enel Group has 750 plants operating in 16 countries in Europe and the Americas.Strategic PlanThe strategic plan is geared toward generating cash flow in mature markets In the current economic atmosphere, which is difficult, the st rategic plan is designed to have it off figure costs as well as increase efficiency. The Enel Groups strategic plan, calls for a reduction in expenses of about 4 cardinal euros (based on 2013 controllable costs) for the 2013-2017 time frame. There mature markets are located primarily in Italy and Spain sectors. The strategic plan also provides for investment of 11 billion euros in other sectors of operation. enthronements in assets leave be reduced from 5.3 billion euros under the previous plan to 4.6 billion under the current strategic plan. Investment distribution assets will grow to 6.7 billion euros under the current strategic plan from around 6.2 billion euros under the previous plan. (Mills, Wiser, Porter 2009)The new strategic plan will see a 2.7 percent increase the cumulative capital expenditure compared to the previous 2013-2017 plan. Basically, the investment in research and development budget will increase to around 9.4 billion under the current strategic plan in co mparison to 8.7 billion euros under the previous strategic plan. Installed capacity will rise from 38 gig watts in 2012 to 43 gig watts in the year 2017. (Alina-Florentina, C., 2011) During the consumeation phase of the strategic plan period, the Enel Group expects to implement a structure simplification that will fuel minorities buy-out operations, when complete will increase the net income ownership at the Parent Company level from 65% in 2013 to 78% in 2017.Operational PlanRalph Lauren tries to uphold a very positive company culture and keep employees happy so they will stay longsighted term. They like to promote from within and have many cases of employees starting at the bottom and working their way up to upper management. They non only vortex pregnancy leave, but 3 months of parental leave as well for either parent whether having a child or adopting. They offer longer than average vacation time as well as many travel opportunities, and promotions to different locations wit hin the company. It has been reported that although the salary is low with long hours and a highly stressful job, employees are given many rewards. Ralph Lauren offers its employees different rewards such as bonuses for attendance, employee discounts, and stock options.ReferencesRalph Lauren Corporation SWOT Analysis. (2013). Polo Ralph Lauren Corporation SWOT Analysis, 1-8.